My Luxury Edit from the Baby Show at ExCel London 2026
I attended the Baby Show at ExCeL London, and honestly, it felt like stepping into paradise for new parents. As I’m currently pregnant with my second baby, I arrived thinking I already knew the landscape, the brands, and the essentials. But this event still managed to surprise me most beautifully.
The show I attended took place from 6–8 March 2026, and it brought together hundreds of brands, new launches, and everything you can imagine for bump, baby, and beyond.
Of course, there are plenty of goodies and samples to collect, but this time I focused purely on luxury, craftsmanship, and standout design. Here are the pieces that truly caught my eye:
By egg Stroller in collaboration with Aston Martin, this limited-edition stroller is pure design excellence. Inspired by models like the Valour and Victor, it features honeycomb wheels with Tru-Ride technology, refined quilting, and impeccable detailing. Price around £2,500.
Silver Cross x Automobili Lamborghini Reef AL Arancio Travel System
A bold collaboration between Silver Cross and Automobili Lamborghini. This travel system is striking, distinctive, and undeniably cool. One of those pieces that makes an entrance. Price around £4,000.
From Carifit, this carrier starts from 7 pounds and integrates with an app, bringing a modern, fitness-focused approach to babywearing. Price around £195.
SIGRID Eco Changing Bag with Changing Mat
Designed by Finnsøn, these changing bags are made from recyclable and natural materials, with a strong fashion-led aesthetic. Price around £155.
The Legacy Round Crochet Cashmere Blanket
From La Dolcetta, this piece is all about softness and timeless luxury. Crafted entirely from cashmere and designed to be a forever item. Price around £220.
By Stokke, this mini cot combines Scandinavian simplicity with smart functionality, perfect for smaller spaces. Price around £355.
If you missed this edition, the next Baby Show in London will take place from 23–25 October 2026 at Olympia London.
It’s one of those events that’s worth planning for, whether you’re expecting your first baby or, like me, your second. I left feeling inspired, slightly obsessed with a few dream pieces, and very ready to welcome our new arrival in style.